Empowering Women Entrepreneurs: Lynda Easler's Journey in Hair Care and Network Marketing

In this episode of the Elevating Women in Business Podcast, hosted by Guelda Redman, founder of the BC Women's Business Network, we meet Lynda Easler, a British expat and registered nurse who turned her passion for health and education into a successful business. As an affiliate of Monat, Lynda shares her experience using and selling plant-based, non-toxic hair products. She discusses her journey from being a nursing professional to navigating network marketing, highlighting the struggles and triumphs, including overcoming personal debts and leveraging the power of networking. Lynda's story emphasizes the importance of authenticity, consistent customer service, and building genuine relationships through networking. She also shares practical advice for emerging businesswomen on building a customer-focused brand, showing up authentically, and using their struggles to relate to and help others. Tune in for insights on growing a business while maintaining work-life balance and the critical role of women supporting women through dynamic networking.

00:00 Introduction to the Podcast and Guest

01:17 Lynda Easler's Background and Journey

02:13 Starting the Business: Challenges and Motivations

03:56 Identifying the Ideal Client and Niche

06:59 Strategies for Success in Network Marketing

18:07 The Importance of Networking

30:54 Advice for Aspiring Entrepreneurs

33:44 Conclusion and Farewell