- Feb 14, 2024
Why would a woman in business start blogging? And why I chose Podia.
- Guelda Redman
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Are you someone who enjoys reading blogs? I didn't for so long because the only ones I knew of were about personal experience and I guess I never read one that resonated with me. But then I started reading blogs from businesses who use it to teach business-related information. Lightbulb moment! What an amazing way to introduce your expertise and help others along the way! As the founder of the BC Women's Business Network, building my network and offering my knowledge and expertise is one of my ways to encourage, support, and teach the women who are here to grow their businesses. Blogging is an important tool that you can use to expand your reach and become known as an authority in your field. Do you have to be an expert in all areas? No. Each of us has something to share that someone else needs to hear. We all have gifts and passions that will resonate with someone and they need to hear.
When I had our new website created the first task was choosing a platform. Number 1 and most important was that it had to be easy for me to maintain on my own without needing a webmaster. When I looked into Podia, I knew this would be the best option for me. I can easily tweak and adjust how I offer and do things on the site, but this platform offers amazing opportunities for our community and the ability for me to offer courses and webinars. One of the best options with Podia is the ease of blogging and it is important to me that it is all part of the same platform as the rest of my site. Writing blogs is how I can reach out to everyone and offer my perspective and knowledge in business-related areas. Being able to choose the way my blog will look, on my own and maintain it myself is important to me, but it must also be easy.
I know every woman in our community has so much to offer, and a way to do that and also let others know you are an authority in your field is to blog. Sometimes it is all about just knowing where to start, and I invite you to connect with me and let's chat. I know there are quite a few here who are already blogging, but I also know there are many who have thought about it but have not done it yet. What are your passions? Blog about it and let others know. What is your expertise? Blog about it. What do you want to share with others who need to hear it? Blog it. Blog about stories of satisfied customers, how your products have helped, or how you have helped others. Blogging your stories is impactful and will undoubtedly help your audience. Whether you offer insights as a coach, helpful hints on fashion, financial advice, or posts about wellness you have an audience and they would love to hear your perspective.
So how do you get started? Well, finding a platform would be the first step, and here is a link for you to check out Podia and see if it is the best option for you. After your initial setting up and choosing how you want it to look, it's as simple as typing out your blog and hitting publish. https://app.podia.com/signup